After a holiday push
A hotel marketing lead with Songkran room offers, a front-desk log, and a comparison week that quietly includes last year’s closures.
A finished campaign, laid on paper before the budget meeting.
At a studio on Ramintra Road, one season of marketing spend becomes a set of charts, a written reading, and ninety minutes where the room can mark the sheets.
Campaign reading
One season, drawn so the meeting can point at it.
You bring the spend you already booked and the replies or sales you already trust. Nalin Chaiyawan agrees a comparison period in writing. Arthit Sombat draws up to eight sheets. Ten to fourteen working days later, the presentation happens here or in your Bangkok meeting room.
Most readings are quoted between 86,000 and 140,000 THB, depending on how many channels the season actually used. The fee, the limits, and the order of the days are set out on the campaign reading page.
Who arrives with a folder
Three kinds of season we see at the table.
One stubborn question
A counter owner who does not need a bound season, only a single sheet of hours against paid orders before the roster changes.
The same meeting, four times
An importer who already knows Songkran, mid-year, a gift season, and year-end will each demand a folder.
Other commissions
When a full reading is the wrong amount of paper.
Seasonal Desk
Four readings in a year, with the dates agreed before the first season starts.
Chart Sitting
A half day at the smoked-glass table for a team of up to six.
From a Songkran briefing
The comparison week was the whole argument.
She arrived with a comparison week that included last year’s long weekend. The charts made that mismatch visible in time for the owner’s meeting, even though the folder itself was late.
Notes from the desk
Recent journal pages.
Choosing a comparison period when Songkran moves the week
A campaign that ran through Songkran is not the twin of the same calendar week a year earlier. The charts have to follow the days the business was actually open.
What a stacked bar does to a channel that shrank
A channel can lose half its spend and still look like a calm slice of the picture, if the whole season shrank with it.
The studio
Write before the ten-day clock starts.
Readings open only when at least ten working days remain before the presentation. Tell us the season and the meeting date, and we will say plainly whether the sheets can be ready.
122/8 Ramintra Road, Min Buri, Min Buri, Bangkok 10510
(02-517-4821)
Tuesday to Saturday, 10:00–18:00